LOGISTICS
MDXpress
Services:
Commercial Impact:
Full digital transformation
76% increase in lead generation across the business
422% improvement in Click Through Rate (CTR)
625% boost in website traffic
188% uplift in email open rates
930% rise in impressions across all platforms
874% growth in engagement across all platforms
2.2x industry average engagement rate
Sustainable Impact:
Project Details:
Partnering with global freight forwarder MDXpress, ZOOZLY set out to transform the company’s digital presence and build a marketing function capable of supporting its continued growth.
The project began with a complete redesign of the MDXpress website, creating a more modern, credible and engaging digital experience that better reflected the scale and professionalism of the business. But the transformation went far beyond the website. We introduced an integrated CRM system, developed a comprehensive SEO strategy and established a consistent approach to content, campaigns and lead generation, bringing MDXpress’s marketing activity together under one connected strategy.
With the foundations in place, we continue to work alongside the MDXpress team to deliver and optimise their marketing activity. From increasing search visibility and creating engaging content to improving lead capture and nurturing prospects, every element is focused on turning greater visibility into meaningful business opportunities.
The impact has been substantial. Lead generation has increased by 76%, while website traffic has grown by 625% and click-through rates have risen by 422%. Email opens have increased by 188%, with impressions growing by an extraordinary 930% and engagement up by 874%, reaching more than twice the industry average.
What started as a website redesign has evolved into a complete transformation of how MDXpress approaches digital marketing. With a stronger online presence, better-connected systems and a marketing strategy built around measurable growth, MDXpress now has the digital foundations and momentum to compete more effectively on a global stage.
Partner With Our Team
As a sustainably focused creative agency, whilst Birmingham based, we partner with organisations worldwide to bring their visions to life through purpose-led design, strategic consultancy, and innovative marketing solutions.
Our collaborative approach ensures we not only help organisations achieve their goals but also create lasting value, drive growth, and deliver meaningful impact for all.
Want to unlock sustainable growth for your business?
Speak with our team to see the impact we can have.
