FMCG
Echologika
Services:
Commercial Impact:
Full digital transformation
556% boost in online store visitors
20x industry average Click Through Rate (CTR)
3x industry average email open rates
1132% increase in followers
347% rise in impressions
5300% growth in reactions
4x industry average engagement rate
Sustainable Impact:
Project Details:
Supporting fellow Sustainability West Midlands member, Echologika, alongside Pure Flow State, ZOOZLY delivered a complete digital transformation for this innovative provider of sustainable alternatives to plastic bins and liners, within the progressive FMCG sector.
Covering strategic planning, analytical analysis, content creation, email marketing, SEO, lead generation, and community management, we were able to generate significant improvements across all performance metrics. This included a 347% rise in impressions, a 5300% increase in reactions, along with industry leading performance across CTR, email open rates, and audience engagement.
As a result, we drove a 556% increase in online store visitors to the Echologika website, which we completely redesigned as part of the project, in order to enhance usability, boost engagement, and increase conversion rates sitewide. This uplift not only strengthened brand visibility, but also positioned Echologika as a trusted leader within the sustainable product space, providing the foundations from which the business could achieve long term growth going forward.
Partner With Our Team
As a sustainably focused creative agency, whilst Birmingham based, we partner with organisations worldwide to bring their visions to life through purpose-led design, strategic consultancy, and innovative marketing solutions.
Our collaborative approach ensures we not only help organisations achieve their goals but also create lasting value, drive growth, and deliver meaningful impact for all.
Want to unlock sustainable growth for your business?
Speak with our team to see the impact we can have.
